A Great Book, Yes, I Read A Book!

A book I read a while ago (in 2007) and keep coming back to is Joseph Michelli's "The Starbucks Experience: 5 Principles for Turning Ordinary into Extraordinary". Apparently Michelli has come out with a new book analyzing the Ritz Carlson's 5 principles. When I read the Starbucks book, I was the Early Childhood Ministries Director for a church. I found this book to be very applicable! In it, Michelli talks about giving people that personally touch, even quoting customer Devin Page as saying "Starbucks could very well operate without even selling coffee." They are just that good at creating a welcoming, belonging experience. Whatever business you are in, this book is a must read!